The EMT has established an alliance with the mobility and transport application Moovit that will allow the municipal operator to use the Big Data of this app to improve public transport in Madrid. The objective of this agreement is also to improve and modernize future actions in the services provided by the EMT.
The Moovit Big Data will provide a large amount of data and information to the municipal transport company to update and expand the information it offers to its users. The EMT will also be able to analyze the transport and mobility habits of the people of Madrid to detect the points and the needs to improve.
The collaboration between the EMT and Moovit goes back to the year 2013 when the latter integrated bus information from the Municipal Company to the application. This first alliance with Moovit turned the EMT into the first company in the world to integrate into this app and was a pioneer in Spain in providing information in real time.